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- Unlock Your Wisdom on YouTube
“ The beginning is the most important part of the work.”
Unlock Your Wisdom on YouTube: The #1 Reason To Start YouTube Over 40
Did you know that the fastest-growing demographic on YouTube is actually over 40?
It's time to claim your spot!
YouTube might seem like a young person's game, but there's a massive opportunity waiting for you.
Here's the thing...
YouTube is entertainment BUT there are two other aspects.
Winning content should fit these categories: Educational, Inspirational and Entertaining.
Longevity lies in the "How To" education space.
The watch time is longer hence more lucrative.
But where does the “over 40” come in?
I'll tell you...
Wisdom and Experience.
Wouldn't you agree that you've been through unique experiences, that only you can explain first hand?
A pet peeve of mine is watching someone theorize on a subject matter that I've lived and experienced.
It isn’t right.
Do I need to convince you further?
Ever thought about your legacy?
I remember a channel that had excellent career content.
One day, I was reading the comment section and the readers were praising the creator.
His wife later responded and let everyone know that he passed on.
It was sad but at the same time, his lessons and legacy continued on beyond him.
Each new person watching his content is meeting him for the first time.
Isn’t that powerful?
In Closing:
I challenge you to start your YouTube journey TODAY!
Don't worry about fancy cameras, thumbnails and titles.
As a matter of fact, start with YouTube shorts.
Allow your new audience to tell you what they like and want!
Then go create it!
―――
I don’t know exactly where you are on your journey, but I share words of encouragement, lessons learned, and ideas to help you grow your business.
If you find value here, please share this newsletter with a friend. Deal?
❤ Rudy
💡 TP’s Marketing Lesson
Effective Marketing Strategies For 2024
Today's video is an interview Gary did with the amazing Donny Deutsch on his podcast On Brand. They discuss the evolving landscape of social media and its impact on marketing strategies. They share insights on the transformation from traditional advertising to organic social media content creation, highlighting how this shift demands a new skill set and approach.
They also delve into the inefficiency of corporate meetings, the significance of authenticity, and the potential for individuals and small businesses to compete with large corporations through effective social media use.
🎨 TP’s Inspired AI Art
PROMPT: When you want to create but your head is empty of ideas. Surreal. Ultra weird. 
Empty Ideas - Leonardo.ai
🤖 TP’s AI Tool of the Week
5 WILD new AI Tools You Need to Try ASAP
Topics covered
- AI avatars are getting crazy
- Sora AI keeps teasing us, for now we got the best sora ai alternative
- Clip Anything will be launched soon
- Claude AI Outperforms ChatGPT
- Elevenlabs just got better
Thank you for taking the time to read today's TechPreneur Newsletter. I hope the information was helpful and inspiring. As always, I'm here to support you in your business journey, so please don't hesitate to reach out to me on Twitter at @rudybanx Keep striving for success!
Until next time!
~Rudy
P.S. - share this newsletter with family and friends.